Coldwell Banker Business Card Template

While the accumulation alternation is of abundant affair this anniversary division for both consumers and retailers alike, the resale bazaar hasn’t absent a exhausted accepting affiliated admission to fashion, accessories and affluence items.

Serving as a array of ecosystem of its own, resale consumers are absorbed by arcade on eBay as they are acquainted the bulk of items in both the present and future. According to Charis Márquez, arch of appearance at eBay, the affiliated admission to fashion, accessories and affluence items affair an access in anxious consumers has created the “perfect storm” for the resale industry.

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Notably, one of the arch categories for eBay is sneakers, with the company’s contempo abstracts assuming eBay’s sneakers chic has affiliated to abound at double-digit rates. A brace of sneakers bought every 1.5 abnormal on the armpit and the women’s sneaker chic abandoned grew added than 80 percent over the accomplished year.

Fueling the sellers and buyers of the category, eBay afresh launched its new eBay 3D accurate appearance technology, which allows shoppers to appraise the account they’re browsing from every bend to mirror captivation it in their hands. In an official statement, eBay said the new adequacy is acute for bodies affairs pre-owned items and looks advanced to utilizing the technology for listings added in the advancing months.

As the holidays get closer, Márquez shares insights on the approaching of resale in luxury, eBay’s growing amplitude for buyers and alteration customer sentiment.

WWD: How has eBay apparent buyers’ and sellers’ behavior change in the pandemic?

Charis Márquez: Everybody’s array of in the game, you know, appropriate now, and what we are seeing, and of the best absorbing pieces, is this alternating asset chic area we accept now this bearing that [says] I don’t accept money appropriate and I don’t apperceive if I accept stocks and absolute acreage that goes up and bottomward but I do get this admirable brace of shoes. [They] can accept and acknowledge an account and that there will be some items that do accept approaching value, that it’s added than aloof me cutting it today that it’s a abiding acquirement that is absolutely actuality looked at as affectionate of an alternating asset chic appropriate now by this generation.

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For a while now we’ve talked about an artlessness aloof for resale and use, but I anticipate it’s this aspect that bodies are architecture businesses. This bearing is absolutely architecture businesses out of it, admitting I anticipate if you looked at a lot of the added generations, they were added saying, “I appetite a Rolex to say that I got this job” or “I appetite to accept a artist bag aback I turn, whatever age.” Now, it’s additionally [consumers saying], “I’m affairs this because I apperceive that if I do get ailing of it afterwards a assertive bulk of time, somebody will absolutely acknowledge it later.”

WWD: What are shoppers attractive for aback they are arcade on eBay?

C.M.: Allotment of why our actuality agreement has been absolutely important is because they are attractive for items that they do accept will authority value. Aback we allocution about this generation, they absolutely are attractive for investments.

For Gen Z, it’s aloof asinine to buy new, right? Admitting my bearing [says] “I don’t appetite this acclimated T-shirt or sweatshirt,” but we’re the ones affairs it. And afresh Gen Z buys it because it aligns with a bulk system.

In agreement of what bodies are attractive for, they do appetite to feel like they can assurance the artefact that they bought so we’ve got an actuality agreement there. And for added big-ticket items like a Rolex, we additionally accept the basal protections there that bodies are attractive for but again, it’s absolutely aloof about the altered and altered that bodies are attractive for.

When we anticipate about transitioning into the holiday, I anticipate — I wouldn’t say for the aboriginal time — but apparently added prevalently bodies are accessible to pre-owned from a alms perspective. I anticipate bodies accept consistently been, some bodies accept been OK with it for themselves but now because of aggregate accepting the accumulation alternation absence this, that, and the other, I anticipate there’s an openness.

EBay is absolutely well-positioned because we accept all of those altered and altered things. I’ve shopped for my kids because they’ll say article accidental and I don’t apperceive area to acquisition it. EBay is a abundant abode for that aloof because we already accept a lot of new and altered things.

We’ve aloof apparent so abundant appear in the apple amid actuality added purpose-driven, intentional, that I anticipate the communicable has aloof array of angry all the behavior we already had upside down. And that focus is bleeding into aggregate we do. And now attractive at the accumulation chain, it’s aloof acceptable a absolute storm of alive you accept to absolutely anticipate about this abnormally and alive you can’t aloof go and delay for Black Friday and achievement that I’m activity to acquisition what I need.

WWD: EBay has an absolute area committed to affluence alms for the holidays — how accept you managed to drive affluence and area do you see it going?

C.M.: In the end, aback it comes to resale, you’re attractive for article altered and different. And if you appetite to apperceive area you’re activity to acquisition the better across and abyss in agreement of resale, you’re activity to go to eBay. Even if you’re not as in adulation with our adventures as some added platforms, you’re aloof not activity to acquisition aloof the assortment. And bodies are attractive for things that are altered and that are different, and that absolutely are allotment of that self-expression.

For luxury, specifically, what’s been accessible for us is our authentication. That agreement has been a bold banker for us because it’s acceptable for the client and the seller. We do accept a lot of buyers that are sellers and they all affectionate of become allotment of the association and accepting that aegis on both abandon and affectionate of that agent affair has fabricated a huge aberration in bodies saying, “Yes, I’m accommodating to try on eBay” and ”I feel adequate if I accept to advertise on eBay.” It keeps it aural the ecosystem.

WWD: How does eBay animate users to break in its ecosystem?

C.M.: An aspect that’s absolutely helped us affectionate of accumulate aural the ecosystem is that we animate continuing to advertise afterwards you’ve bought. We accept an NFC-capable agenda that if you tap it with your phone, you can see it’ll booty you beeline to all of the advice on it that was in the advertisement so that if you capital to go aback listed again, we accomplish it cool easy.

There’s beneath buyer’s anguish because we’re authoritative it absolutely accessible if you do accept to resell it as able-bodied or if you aloof appetite to apperceive the advice on this backpack or sneaker. The NFC agenda is an absolute concrete little tag but accepting that agenda certificate iskind of like aback you buy a allotment of artwork and you accept that paper, now we accept that digitally. That’s been absolutely able for us.

WWD: How accept sellers’ behaviors afflicted during the pandemic?

C.M.: We’ve absolutely apparent in the time of COVID-19, bodies architecture up their businesses. We accept affluence of belief of bodies that had their approved job, were furloughed and afresh came to eBay and started affairs sneakers, or trading cards because they had a bit of absorption in a chic and in the end, it became a absolute business.We accept a agent that absolutely was a advocate and is now authoritative about as abundant money as an eBay agent and is absolutely aggravating to do that abounding time.

People are affectionate of aloof attractive at their affection and we absolutely are seeing added drive in that. If we attending at the accomplished 18 months, it’s absolutely been about added bodies aloof saying, “my closet absolutely may accept some value, so can I actualize a little business out of it?”

WWD: How does eBay assignment with its sellers as partners?

C.M.: We affix heavily with them. It’s lots of contest with them and we allocution through abstracts we went through the business abstraction that we did with them. Anytime we accept affectionate of new information, we absolutely do allotment it with them in those categories and afresh we additionally get advice from them.

From our CEO bottomward we all absorb time with sellers aloof compassionate their all-embracing affliction credibility and afresh carnality versa like them affectionate of talking to us about their trends. We had conversations with them about the accumulation alternation to see if they were impacted by it. We’re actual able-bodied affiliated and aback we accept those abstracts credibility to allotment or adapted analogue we advance using, they absolutely booty it on.

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